It’s filled with user-friendly information and advice, informed by decades of research and hands-on application. Back Mechanic is the consumer version of that book. He went home that night and ordered Low Back Disorders, McGill’s hugely influential textbook. True story: The first time Jon interviewed for a job as a personal trainer, he was turned down because he hadn’t heard of Dr.
This is Jon’s all-time favorite fitness book, a treat for any enthusiast or professional who appreciates lively, at times poetic prose along with John’s insights into the training process. Its readers include a generation of female fitness pros who embraced the message that women benefit from serious, heavy lifting.
But it was NROL for Women, the second book, that’s been the most popular and influential.
Throughout the six books in the New Rules of Lifting series, Cosgrove offers a master class in program design and exercise selection, one used by thousands of trainers since the original NROL was published in 2006. The New Rules of Lifting for Women - Lou Schuler, Cassandra Forsythe, and Alwyn Cosgrove
This comprehensive guide shows you how to create the templates and apply them to each client, based on their goal, training status, and time frame. “Making something different just for the sake of being different is in fact bad programming,” Cosgrove and Rasmussen write. Most clients want the same basic goals (look better, perform better, feel and move better), which means your next client’s program should be mostly ready for them before they even walk in the door. Secrets of Successful Program Design: A How-To Guide for Busy Fitness Professionals- Alwyn Cosgrove and Craig Rasmussen Now Berardi wants to help young health and fitness pros make a difference with their own careers, building and expanding on their strengths to find their deeper purpose and achieve lasting success. The cofounder of Precision Nutrition (and friend of the PTDC) has achieved phenomenal success as a coach, writer, presenter, and fitness industry leader. Your versatility will pay off in a higher income and happier life.Ĭhange Maker: Turn Your Passion for Health and Fitness into a Powerful Purpose and a Wildly Successful Career (November 2019) - John Berardi, PhD Instead of aspiring to be the best at one thing, he recommends becoming good to great at many different skills, from fitness to marketing to writing and relationships. But, Flynn argues, that’s not a realistic path to success for most of us. We admire people who become the best in the world at a single pursuit. How to Be Better at (Almost) Everything - Pat Flynn The goal is to gain their trust and increase their engagement in your program. Mullins, a frequent contributor to the PTDC and a master instructor and coach, shares 365 tips to help you become a better trainer, one day at a time.Ĭonscious Coaching: The Art & Science of Building Buy-In - Brett Bartholomewīartholomew is a coach’s coach, someone who’s trained so many athletes in so many sports that he’s developed universally applicable techniques and systems to communicate and build relationships with clients. This book is the reason Jon launched the PTDC in 2011, and this revised and expanded edition reflects everything he’s learned since.ĭay by Day: The Personal Trainer’s Blueprint to Achieving Ultimate Success - Kevin Mullins Ignite provides a clear road map to starting your personal training career, building your clientele, establishing your reputation, and boosting your income. Ignite the Fire: The Secrets to Building a Successful Personal Training Career - Jonathan Goodman
The list includes a few books they wrote, plus many others that offer a mix of practical advice and deeper insight into why things work the way they do.Ĭlick the links below to jump to a category, or scroll down to see all our recommendations. Lou has been in publishing for decades as a journalist, author, and editor. Jon has self-published multiple books about training and marketing, in addition to writing the textbook for the Online Trainer Academy. The following list was compiled by PTDC founder Jonathan Goodman and editorial director Lou Schuler. They read books about business, marketing, sales, writing, and psychology and personal development, along with some that explore the bigger questions about life itself. And not just books that expand their knowledge of fitness and nutrition, as important as those are. The most influential trainers we know read voraciously-an hour a day, minimum. Continuing education separates successful fitness pros from those who merely get by.